Scaling Digital Engagement for Makani Homes
Makani Homes
Social Media Management
2024
01/
Building a Home for Travelers – Online & Beyond
Makani Homes is transforming the way Muslim travelers find accommodations worldwide, providing spaces that feel like home while ensuring faith-friendly experiences. To expand their reach, they needed a strong social media presence that not only showcased their offerings but also created a sense of community.
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The Social Media Strategy
We started by crafting a content strategy that resonated with Makani’s audience. This included:
✔ Inspirational Travel Stories – Sharing real experiences from travelers who found comfort in Makani’s listings.
✔ Faith-Friendly Travel Tips – Helping travelers navigate new destinations while maintaining their values.
✔ Engaging Visual Content – Beautiful imagery of homes, destinations, and experiences to inspire potential users.
By implementing a mix of organic engagement tactics and strategic content planning, we helped grow Makani Homes’ presence and strengthen their brand identity across platforms.
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The Results
Through storytelling, targeted campaigns, and community engagement, Makani Homes saw an increase in brand awareness and customer engagement. Their social media transformed into a platform that not only advertised listings but also connected travelers with experiences that aligned with their values.
🔹 Imagery Suggestion: Stunning destination photos, behind-the-scenes content from hosts, testimonials from travelers, and lifestyle imagery of guests enjoying their stays.
🖇️ Visit Makani Homes at makanihomes.com